AIIM conference 2012

From March 20-22 I attended the AIIM Information Management conference. AIIM is an information management association which has its roots in the imaging and scanning, but has transformed into a broader information management association. It provides research, education and certification for practitioners, technology suppliers, integrators and consultants.

The conference theme was “Managing information in the social, local and mobile era”. The conference was split in 3 tracks: Engage, Process and Control. Over the three days I attended a variety of sessions. Below my main take-aways, and at I have also a  full conference report (8 pages):
Main take-aways from AIIM conference 

1. Employee engagement is more important than ever 

Engaged workers produce more, make more money for the company, and create emotional engagement and loyal customers. They contribute to good working environments where people are productive, ethical and accountable. Some examples from recent studies:

  • higher levels of engagement are strongly related to higher levels of innovation
  • 69% of employees would work harder if they were better recognized
  • Engaged employees advocate their company or organization

2. We are not in the business of managing documents, but interactions 

Knowledge cannot be documented, but it can be shared in a context. Provide a platform for your staff to engage with each other in context.

3. Make everything mobile

This helps your customers and staff to interact independent of time or place.

4. Make the organization social 

One CEO stated “Why is it that I know more about what my high school girlfriend had for diner than what is going on in my organization?”  The new workers (The Facebook generation) are expecting the same networking tools in business as they have in their personal lives. If the business will not provide them, they will get them externally outside of the organization.

5. Information management governance matters to save $$$ and keep our sanity 

It is still not popular with management or users, but in order to “tame the beast” (think SharePoint), you need to do it sooner or later. If we value our knowledge and information, they should be seen as assets and treated as such. Governance is not so much about rules for the users, but guidance on what to share where, community management and connecting information sources.

6. Drive adoption of collaboration and IM tools via the “water cooler effect” 

  • add water: find disparate sources of information (news, blogs, feeds, q&a)
  • identify the thirstiest groups (who will benefit from collaboration and IM)
  • keep adding water (recruit evangelists, champions)
  • find new sources of water (business apps, project information, external information feeds, etc)


Spread the word. Share this post!

Site last updated January 21, 2020 @ 10:59 am; This content last updated April 30, 2012 @ 8:00 pm