Competitive Intelligence as a Leadership Tool
Zena Applebaum, Manager of Intelligence & Intranet at Bennett Jones LLP, will lead a dynamic presentation that will literally cross the pond as members from both the United States and Europe gather via videoconference to discover how competitive intelligence can take the leap from information center to leadership within the organization.
Zena’s presentation will provide attendees with a view of how Competitive Intelligence fits within organizations and how it can transform the role of the Information Professional into that of a trusted and respected leader by exploring both soft and hard skills such as:
- Consultative Modes – How do you currently provide services? Where do you fit into your organization and where do you want to go? From Fire Fighter to Leader.
- Understanding Information Processing Patterns of Senior Management – How information professionals can bring CI forward to compliment the profiles and needs of management.
- Effective and Efficient Analysis Frameworks – How using the right analysis at the right time can demonstrate an appropriate level of leadership and understanding.
- The Right Way to Communicate Deliverables – Tying it all together.
Join SLA NY, SLA B&F Division, SLA Europe and the SLA Legal Divsion
Thursday, September 11, 8:30 a.m. – 12:00 p.m. NY Time and 1:30 p.m. – 3:00 p.m. London Time.
Breakfast will be served in New York and a light lunch will be served in London.
731 Lexington Avenue
(between 58th and 59th Streets)
New York, NY
40 Bank Street, Canary Wharf
London, E14 5DS
Register no later than Wednesday, September 3 at